Creating and managing your online business requires you to follow the same basic principals of any business - relying on sound Business Strategies. There are however, a few practices that differ or that just are unique to an online business. Here we share our views and experience with you to help you develop a more effective and profitable online business.

Creating Effective Landing Pages for Your Website

Creating Effective Landing Pages for Your Website

One of the most effective marketing techniques to your website to attract a wider target market is the use of landing pages within your website. Whilst your website will contain much information c  Read More

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Share the Message but Own the Destination

Share the Message but Own the Destination

Whatever you do be sure that you own your content. Some of you may be thinking what I mean by this because surely you own the content. After all it is your wording, your thoughts and all your IP r  Read More

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We are not in the business of selling soap

We are not in the business of selling soap

What if I was to say to you that “Profit is not the point of business!” Most would probably scream me down with cries of fool, idiot, what are you possibly thinking! Before doing so yo  Read More

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Responsive Designs Just Don't Cut It

Responsive Designs Just Don't Cut It

Web design has seen so many dramatic and revolutionary changes over the past 5 to 10 years it is really difficult for business owners to understand what they should be doing. One very clear dire  Read More

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New Year Resolutions and Why They Fail

New Year Resolutions and Why They Fail

It’s 1 January, a new results that this year will be different. You are determined that you will improve your business, not make mistakes of last year, create more time for yourself etc. Wel  Read More

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Protecting Yourself from Credit Card Fraud

Protecting Yourself from Credit Card Fraud

As an online store manager you need to understand the risk of credit card fraud and how will the week back charges that could cost you a lot of money. Many payment gateway providers now include   Read More

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Chargeback and Fraudulent Online Payments

Chargeback and Fraudulent Online Payments

If you have online payment facilities in your website for payment of goods then you need to understand your liabilities which major shock some of you. You may have thought you have some protect  Read More

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Why did we stop asking why?

Why did we stop asking why?

As annoying as it may sometimes get, one of the great delights as parents is seeing the development of our children that the earliest of ages continuously ask "Why". Why is that, Why should I, Why  Read More

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