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The Pete’s sake… let me know what you can do for me


Tuesday, August 09, 2016

How often have you visited a website for a company or product only to find yourself scratching your head trying to figure out what these people can do to help you? ...Article


The Pete’s sake… let me know what you can do for me

How often have you visited a website for a company or product only to find yourself scratching your head trying to figure out what these people can do to help you? ...Article

 

Build a Story and Then Identify Your Value Proposition


Saturday, November 15, 2014
   

Getting your value proposition right is critical to your business model. Whatever else you may think is important in developing your marketing plans, clarifying your positioning in the market is essential, it needs to be done right up front and it needs to be clearly about your customers not you. Your (Unique) value proposition will be the one thing that truly sets you apart from your competitors — it is the one thing that will resonate with your market. Not price, not quality of service or how technically innovative your or your products are. It is all about expressing your value to your market in their terms.

 ...Article

Build a Story and Then Identify Your Value Proposition

   

Getting your value proposition right is critical to your business model. Whatever else you may think is important in developing your marketing plans, clarifying your positioning in the market is essential, it needs to be done right up front and it needs to be clearly about your customers not you. Your (Unique) value proposition will be the one thing that truly sets you apart from your competitors — it is the one thing that will resonate with your market. Not price, not quality of service or how technically innovative your or your products are. It is all about expressing your value to your market in their terms.

 ...Article

 

Creating Effective Landing Pages for Your Website


Saturday, March 15, 2014
   
   

One of the most effective marketing techniques to your website to attract a wider target market is the use of landing pages within your website. Whilst your website will contain much information content, there are times when you want to drive traffic to specifically targeted market.

 ...Article

Creating Effective Landing Pages for Your Website

   
   

One of the most effective marketing techniques to your website to attract a wider target market is the use of landing pages within your website. Whilst your website will contain much information content, there are times when you want to drive traffic to specifically targeted market.

 ...Article

 

We are not in the business of selling soap


Wednesday, January 22, 2014
 

 

What if I was to say to you that “Profit is not the point of business!” Most would probably scream me down with cries of fool, idiot, what are you possibly thinking! Before doing so yourself or passing me by as indeed a fool who knows nothing worth reading bear with me for a short few moments. Indulge me for just a short while and consider this… what if instead I suggest that business has a responsibility to go further than maximising profits but to also maximise the value of the business to its investors by way of a responsibility to sustainability through purpose and social value.

 ...Article

We are not in the business of selling soap

 

 

What if I was to say to you that “Profit is not the point of business!” Most would probably scream me down with cries of fool, idiot, what are you possibly thinking! Before doing so yourself or passing me by as indeed a fool who knows nothing worth reading bear with me for a short few moments. Indulge me for just a short while and consider this… what if instead I suggest that business has a responsibility to go further than maximising profits but to also maximise the value of the business to its investors by way of a responsibility to sustainability through purpose and social value.

 ...Article

 

Weaving Your Value Proposition – 3 Simple Rules for Success


Tuesday, January 14, 2014
   
   

Success in business does not lie in the technical prowess of your products, it is not attributed to innovation or even customers service. Most importantly, it is not about price. Clearly each of these, along with many other aspects of your business are all important. The secret however lies very much in the perceived value of your product or service to your customer.

 ...Article

Weaving Your Value Proposition – 3 Simple Rules for Success

   
   

Success in business does not lie in the technical prowess of your products, it is not attributed to innovation or even customers service. Most importantly, it is not about price. Clearly each of these, along with many other aspects of your business are all important. The secret however lies very much in the perceived value of your product or service to your customer.

 ...Article

 

Creating and managing your online business requires you to follow the same basic principals of any business - relying on sound Business Strategies however there are a few practices that differ or that just are unique to an online business. Here we share our views and experience with you to help you develop a more effective and profitable online business.

This post is original content presented by Top Left Designs, a web design and digital marketing agency based in Southport on the Gold Coast and servicing clients in the Gold Coast and Brisbane regional area. Top Left Designs sets out to remove the frustration and confusion faced by business owners seeking to maximise the return on the website investment by providing a comprehensive web solution to their business needs.